Well, this series on using Facebook to Boost your Blog is coming to a close. This is the next to the last post I’ll be writing in this series. As we all have been working through how to overcome the dramatic changes that Facebook has made to business pages, I have one more suggestion. This is one that will take time to develop and grow, and it still subject to the whims of Facebook… so I’m not saying it is the silver bullet. I am saying, at this point, it is the best alternative I have found and the surest way to reach our followers: Start a group on Facebook.
As with all the suggestions I have made thus far, we have done this very thing. Right at three weeks ago we started Hip Homeschool Moms Community, a closed group on Facebook. As I write this article, it has over 1,600 members already. That is nowhere near what our Facebook Page has, which is over 45,000 followers. However, our Page has been up for three years. If you divide that 45,000 by 36 months, it is 1,250 per month. We have already topped that in the group in two weeks!
I have to tell you… this group is much more than getting our posts back in front of our followers though. It really is creating community in a big way! It is an environment where mentoring new homeschool moms is taking place and all of us are supporting each other walking out the homeschool lifestyle. Almost from the moment I bought into Hip Homeschool Moms, we have been talking about creating a community. We always thought it would be off Facebook. I’m not sure what direction we will take in the future regarding moving off Facebook, but I can tell you creating the group on Facebook was the right step at this time. We get positive comments from the members almost everyday about how much they appreciate and love this group.
Start a group! Even if you don’t tell anyone about it and you keep it secret at this point, you can grab the name for your community (before someone else does). If you are not familiar with how to create a group, you can learn how here. Maybe you have it for a specific aspect of your blog, a challenge, a subset of the followers, etc. I hope you will seriously consider this avenue and see if it is right for your followers.
Be sure to read the other posts in this series:
Day one: Know your Audience
Day two: Know your Competition
Day three: The Goal of Social Media
Day four: Turn Off the Autofeeds
Day five: Methodically Test Your Posts
Day six: Testing Which Posts Work
Day seven: Pay to Play
Day eight: Be Prepared to Change
Day nine: Start a Group
Day ten: Content is King and Social Media His Queen
Be sure to visit the other co-hosts and do their challenges as well!
- Lisa from Squishable Baby wrote a series on Giveaways
- Michelle from Simplify, Live, Love wrote a series on Grammar
- Thaleia from Something 2 Offer wrote a series on Blog Photos and one on Commenting
- Martiel from Amazing Success Academy wrote a series onSEO and one on Blog Titles and Topics
- Honey from Honey’s Life wrote a series on Twitter
Until next time…